Monthly Archives: July 2016

• Ice Chip #377

  Posted on July 19, 2016 by Bob in Ice Chips

  Bob, what about words like “all, every, never and always?– It might be a good Ice Chip topic to explain how these four seemingly POSITIVE words are actually KNOTTY words.  They seem ‘out of place’ on the knotty list.  All of us should always try to make every word count.  We should always try to […]

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• Ice Chip #376

  Posted on July 12, 2016 by Bob in Ice Chips

  Dear Ice Chip reader:   Have you ever thought of how… and why you sometimes end up in a conversation filled with defensive language?   When you use “(K)notty Words” you invite the opposite of what you want.   Then you realize you are questioning what you thought you were committing to. The 28 “(K)notty […]

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  Ice Chip #375

  Posted on July 5, 2016 by Bob in Ice Chips

  BETTER Word Choice is about creating messages with better clarity. Take a closer look at these three examples of marketing and think about how you would Re-Frame them. Sometimes we add more words because we think it does a better job of getting the message across more clearly. Oh how that expedites the dys-functionality of […]

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